The heart logo on my photos indicates that an image is shoppable by taking a screenshot. Simply download the app, screenshot a photo with the heart logo, and shop all outfit details in the app. You will like it soooooo much better than the email system – I promise.
For the past five years, rewardStyle has been hosting an exclusive, invitation only conference for the top 200 bloggers. Specifically, for the influencers that utilize their platform. This was my second year attending. I was blown away by the amount of detail and planning that went into this event. Every activity and party somehow incorporated the liketoknow.it logo. Everything was organized to celebrate and promote the launch of their new app. Even the coffee cups had a pretty pink #LIKEtoKNOW.it sleeve on them. The rewardStyle team is incredibly smart. They knew that every influencer would take advantage of every photo op. All of the influencers were snapping pictures in front of their beautiful signs and backdrops. GENIUS marketing tactics by the rewardStyle team. Plus, every influencer increased their chances of getting discovered.
So what’s a girl to wear to a conference that is built around being high profile?
First, go big or go home. Read the itinerary carefully and prepare your outfits accordingly. Also, take weather into consideration. If you think you might be overdressed for an event, think again. At the RS Con, you’re surrounded by some of the most stylish, chic women in the industry. Honestly, every curl is perfectly placed. Every lip is perfectly lacquered. Each outfit is accessorized and well thought out. Instead of being intimidated by this scenario, think of it as a runway to showcase your personal, very best style.
What should you wear to #RS Con?
I recapped every single outfit above. Literally, ALL of my outfits except for what I wore to bed. But in case you’re interested, here is my favorite outfit to sleep in: joggers and the world’s comfortable tee. So, if you are fortunate enough to get invited to the conference next year, here is my advice: First, treat the conference like rewardStyle treats it. Think of it as an opportunity to showcase your true style. Plan out every single detail.
Second, put yourself out there. Don’t be shy. This is your chance to showcase your style, your aesthetic, and introduce yourself to new people. You will most likely gain new followers, find other bloggers to collaborate with, and hopefully also get introduced to new brands.
Third, switch it up. If you wear a dress day one, wear a jumpsuit day two. Be versatile. Show your creativity.
Finally, my highest engagement ever was on some of the posts that were tagged with #rStheCon, the official rewardStyle conference hashtag. Also, if you aren’t a blogger but are looking for new ones to follow, search the hashtag #rStheCon on Instagram. And while you are at it, download the app so you can easily shop their looks.