Being that I am pregnant, I am more conscious than ever about what I am doing with my body and what I am putting into it and on it! One of the things that scared me the most was all of the harsh chemicals that companies use in their cosmetics especially in lipgloss and lipstick. Considering the average woman ingests 4 to 7 lbs of lipstick in her lifetime I wanted to make sure that I was at least eating something that didn’t have harmful/harsh chemicals in it. So here is the background behind it.
Juice Beauty‘s founder Karen Behnke, a serial wellness entrepreneur, developed a keen interest in personal care products upon becoming pregnant with her first child at the age of 40. She was astounded to learn that, although the skin absorbs over 60% of what is placed on it, there were very few available healthy personal care products that worked well. She wanted to create meaningful change in the beauty industry. Karen set out to do the impossible: to create organic and natural formulations that perform as well as conventional beauty products yet never compromise on the luxurious experience. Over 5 years, Karen’s team worked with PhD chemists, physicians, and microbiologists to perfect Juice Beauty’s chemistry. Juice Beauty’s revolutionary formulations started with a basic premise: Karen believed that by formulating her product with an antioxidant and vitamin-rich organic botanical juice base, rather than petroleum derivatives or added water, and combining it with powerful skin care ingredients, it could yield equal or better results than conventional or natural products. Multiple clinical testing proved her right so with all of this knowledge and the Goop Goddess herself backing this product we decided to put her bold lip to the test.
And guess what – we approve! As lovers of the bold lip we have done our homework so we are pretty picky when it comes to our lipgloss. Not only does the color come out rich and saturated but it has a nice texture to it as well. As I’m getting ready in the morning Isabella also likes to put on some lipgloss (specifically pink) and now I don’t have to worry about her eating any of the gloss. Because let’s be honest half gets in her mouth and the rest on her face. So we encourage you to go ahead and drop this beauty item into your shopping cart and maybe one for your friend too. We promise you won’t be disappointed.